Neighborly, the largest franchisor of home service brands, has built a strong community of different brands that deliver a premium service with a personal touch. Brian Woods, Group Vice President of Franchise Development, dives into how Neighborly is staying committed to growth through the brand development process from the top-down.
Brian Woods is the Group Vice President of Franchise Development for Neighborly. Neighborly is the world’s largest parent company of 29 home service brands and over 5,000 franchise locations in nine countries. Brian is responsible for the 6 Franchise Brands in the Repair Group (Mr. Rooter, Mr. Appliance, Mr. Electric, Aire Serv, Dryer Vent Wizard, and Precision Door Services). He is a key driver in the strategic direction of the brands in terms of growth and market expansion. Brian is also the Co-Chair of Neighborly’s Diversity and Inclusion Committee. Prior to Neighborly, Brian was the Managing Director of Franchise Development for G6 Hospitality, the parent company of Motel 6 and Studio 6 economy hotel brands. Brian was the first President of the Council of Diversity/Inclusion, and Equality (CODE@6) where he focused on Diversity franchise recruitment. Prior to Franchise Development, Brian had served in many finance and corporate strategy roles with AT&T, PepsiCo, and Citi.
Brian has a BBA from the University of Michigan Ross School of Business as well as an MBA from the University of Texas at Austin McCombs School of Business. He is married to Rebecca for 15 years, and has two daughters, Bryn and Reagan, who are 9 years old and 6 years old, respectively. Brian enjoys traveling, sports, reading, and spending time with his family.