Netsertive’s platform maintains optimal performance by adjusting dozens of campaign components on a daily basis with SmartAdjust.
SmartAdjust monitors and adjusts all aspects of a marketing campaign, from bidding, to the time of day that ads are served, and channel choices. These constant adjustments ensure maximum return on ad spend. Adjustments are made based on real-time data and network learnings across all of Netsertive’s active advertising campaigns. Depending on expected outcomes, decisions can be enacted across hundreds of locations simultaneously, to campaigns in a region, or to a single retail location.
SmartAdjust helps advertising campaigns reach their full potential through BidOptimize, ChannelBalance, and SplitDecision technologies.