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Solutions for Healthcare

Reach new patients when and where they are researching online.

Netsertive FOR Healthcare

Digital Marketing for Health Systems

80 percent of new patients go online before choosing a provider, and health-related topics are the most searched terms. It’s critical to be there when potential patients are looking, yet taking advantage of this online traffic is easier said than done.

Complexity spirals when trying to market across multiple digital channels, dozens of service lines, and hundreds of hospital and practice locations.

Netsertive’s AI-enabled Platform simplifies the complexity of designing and tuning localized digital marketing campaigns across multiple service lines and locations - to connect potential patients, at the right time and in the right place, while maintaining brand integrity.

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4 in 5 potential patients respond to ads customized to their city, zip, or immediate surroundings, and engage at a 2.5x higher rate after a local search.

- Google

AI-ENABLED PERFORMANCE

Netsertive's Distributed Marketing Platform

Netsertive's Distributed Marketing Platform localizes and tunes hundreds of campaign variables for better campaign performance. Manage campaigns down to a specific practice or even a physician, while adjusting for variances in competition, seasons, demographics, or new capability launches.  

The Platform automates hundreds of hours of design and optimization parameters, allowing health systems to optimize their marketing dollars and drive return on ad spend at a local level.

Manage Multiple Healthcare
System Marketing Plans with Ease

Brand-Compliant Messaging

Your brand is your identity, it’s the feeling you want potential and existing patients to have when they see your name. Ensure brand compliance and deliver a seamless customer experiences across healthcare locations and marketing channels.

Localized Campaigns

Every hospital has a unique set of needs. Allow each location to opt-in to the level of participation that’s right for them, while tailoring their media plan and creative to their set of local business needs.

Deep Local Insights

When you deliver hundreds of tailored marketing campaigns across your Hospital System, you collect millions of data points and insights. Use this data to make better business decisions, improve marketing operations, and the entire patient journey.

Speed to Market

Launch faster and drive patient growth quickly. Launch a multi-channel, multi-location, multi-service line digital marketing campaign in a tenth of the time of a traditional in-house campaign.

Location Adoption

Hospital GMs are passionate about their business. Capture strong engagement from local managers and owners by bridging the gap between corporate and local marketing.

93 million Americans have searched for a health-related topic online.
63 percent of people choose one provider over another because of a strong online presence.
49 percent of patients begin their search with terms for conditions or diseases.
Localized Marketing at Scale

Drive Marketing Performance for Clients Through Top Performing Digital Channels

Search

Reach local customers in the moments that matter.

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Social

Drive leads and increase brand consideration through people-based marketing.

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Landing Pages

Launch hundreds of landing pages that are localized, search engine optimized, and built for conversion.

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Display

Reach consumers with localized and interactive messaging.

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Video

Create compelling video campaigns with a range of video ad formats to captivate customers.

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Business Listings

Improve your online presence and measure marketing impact.

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“We have seen a large increase in the number of new patients coming into our practice through the digital marketing program. Netsertive is a great company to work with.”
Barbara Kwiatt
Duffy & Kwiatt Dental Associates

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Healthcare Posts

From Our Blog

Healthcare

5 Questions With Taylor Dillon

Taylor Dillon has been with Netsertive for three years and leads the performance success team for our healthcare clients. She’s responsible for campaign optimization and strategy across key accounts and brands, with the goal of providing insights and trends to her clients...

Posted on 
July 22, 2019
  by
Healthcare

Understanding the Patient Journey Map and Why It Matters for Your Healthcare Marketing Campaigns

To effectively market services, it is crucial to understand what drives a patient to need those services. This is the case no matter the industry. It is especially important in healthcare due to the complexity of the industry, the length of the patient journey, and the implications on the health of real people...

Posted on 
July 19, 2019
  by
Healthcare

Changing Priorities In Healthcare and The Case For Digital Marketing

Health systems are changing their priorities in 2019. Over the years, health systems have been focused on driving down operational costs and leaving revenue growth on the back burner. According to...

Posted on 
July 8, 2019
  by

Improve your healthcare marketing today.