Join us on The Art of Franchise Marketing as we sit down with Betsy Hamm, the CEO of Duck Donuts, to unravel the fascinating journey of Duck Donuts' growth from a hidden gem in the Outer Banks to a nationally recognized brand.
Duck Donuts was founded in 2007 by Russ DiGilio in Duck, North Carolina. His intention? To solve a family vacation problem: “Our family wanted a place to buy warm, delicious, made-to-order donuts!, and when we couldn’t find one, we decided to start our own.” Headquartered in Mechanicsburg, Pennsylvania, the company began franchising in 2013, and prides itself on sprinkling happiness to its guests through its unique in-store experience, exceptional guest service and a duckzillion donut combinations. As one of the fastest-growing donut franchise companies, Duck Donuts has more than 115 locally owned and operated shops across 24 states, Peurto Rico and three international locations in Burlington, Ontario; Cairo, Egypt; and Riyadh, KSA.
In this episode you'll learn how Duck Donuts navigates the evolving QSR landscape, and the delicate balance of innovation while honoring tradition. Delve into the challenges of expanding the brand and adapting to diverse markets. Discover how Duck Donuts maintains a circle of success, empowering franchisees one warm, made-to-order donut at a time.
Innovative leader with proven ability to identify consumer insights and develop new concepts and products that delivers profitable growth. Diverse experience in brand management. Record for delivering creative strategies that drive revenue and generate awareness. Innate ability to motivate and engage internal teams and external agencies for positive results.