Loading...

Netsertive's Blog

Expert knowledge and actionable takeaways to grow your business.

Healthcare

The #1 Problem Every Healthcare Brand Needs to Solve in 2020

Healthcare and medical device brands are facing a big problem, and it's not going anywhere in 2020. Here's a hint: their problem has to do with their marketing strategy. Here's how to fix it.

Posted on 
Dec 12, 2019
  by
Coleen Kinen-Ferguson
Read More
Marketing

Digital Video Advertising & The YouTube Advantage

When it comes to driving engagement, and sales, you can't underestimate video advertising. Here's why this powerful tool is one of the most effective ways to advertise online.

Posted on 
Dec 9, 2019
  by
Coleen Kinen-Ferguson
Read More
Marketing

Gain More Clicks, Better Conversions with Multi-Channel Advertising

The best way to maximize your conversions, impressions, and clicks? Implementing a multi-channel advertising strategy that targets your most qualified customers wherever they are online.

Posted on 
Dec 2, 2019
  by
Coleen Kinen-Ferguson
Read More
Marketing

Hey Alexa, Google, Cortana: What’s the Future of Voice Search Advertising?

By 2020, an estimated 50% of all searches online will be voice searches. What does that mean for the future of PPC advertising? Let's find out.

Posted on 
Nov 25, 2019
  by
Coleen Kinen-Ferguson
Read More
Marketing

Google is Implementing a Big Update to Its Algorithm—Here’s What You Need to Know

Google just announced a big update to its search algorithm—one that's going to drastically improve user experience, but might change how your business ranks on its search engine results.

Posted on 
Nov 18, 2019
  by
Coleen Kinen-Ferguson
Read More
Marketing

Targeted Audience, Higher CTR: The Unexpected Benefits to Using Bing Paid Search

Want to reach a qualified audience of consumers ready to purchase specific products online? Then it's time to explore Bing Paid Search.

Posted on 
Nov 11, 2019
  by
Coleen Kinen-Ferguson
Read More
Marketing

Everything You Need to Know About Google Smart Display

Build creative and highly efficient ads with the Google Smart Display Campaigns tool. Here's exactly how to use this powerful advertising tool to leverage great results online.

Posted on 
Nov 4, 2019
  by
Coleen Kinen-Ferguson
Read More
Marketing

Farewell Average Ad Position, Hello New and Improved Smart Bidding

Google is saying goodbye to its average ad position metric, which means new and exciting prominence metrics for advertisers to use with Google's Smart Bidding.

Posted on 
Oct 25, 2019
  by
Coleen Kinen-Ferguson
Read More
Marketing

Why Every Retail Brand Needs to Track Store Visits

Store visits are an important metric for measuring how successful your advertising campaigns are. Here's why every business should track store visits.

Posted on 
Oct 18, 2019
  by
Coleen Kinen-Ferguson
Read More
News

Achieve Better Marketing Results with Advanced Data Matching

Reaching the right person, whether offline or online, at the right time is critical in any campaign. Netsertive’s new Advanced Data Matching feature allows you to deliver highly relevant messages to...

Posted on 
Sep 30, 2019
  by
Kristen Bailey
Read More