In this episode of the Multi-location Marketing Leader podcast, our host Erin Martin welcomes Katie Lacy, the director of marketing at Redline Athletics. They talk about the importance of building trust, what it takes to be a marketing leader, and why you should consider finding an external agency to support your franchisees.
As the Director of Marketing, Katie brings 10 years of experience in marketing operations to Redline Athletics. She oversees the execution of the brand’s strategic marketing and business development activities including marketing plans, public relations and social media, advertising, sponsorships, and events. Katie is the proud mom of two kids and loves to travel with her family in her free time.