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All Blog Posts Tagged With

Business Analytics

Franchises

CTV Measurement for Franchise and Multi-Location Brands

A forecasted 230 million people in the US will be using Connected TV (CTV) this year, yet franchise brands and multi-location businesses lag behind other marketers when it comes to CTV advertising. Netsertive’s VP of Marketing Erin Martin and Walker Linares from The Trade Desk recently co-hosted a CTV Advertising Measurement Webinar, to help Franchise Brands and Multi-Location Businesses get in the CTV game, with insights into how to implement and properly measure CTV advertising to improve their marketing mix.

Posted on 
Feb 8, 2023
  by
Erin Martin
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netsertive
Franchises

Harness the Power of AI: How Franchise Marketers Can Unlock New Opportunities

With competition and technology rapidly evolving, franchise marketers need to find new ways to stand out and remain relevant in their industry. Artificial Intelligence (AI) is emerging as a powerful tool for franchise marketers to enhance their brand's local reach, visibility and discoverability online.

Posted on 
Jan 11, 2023
  by
Erin Martin
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netsertive
Marketing

Why Every Retail Brand Needs to Track Store Visits

Store visits are an important metric for measuring how successful your advertising campaigns are. Here's why every business should track store visits.

Posted on 
Oct 18, 2019
  by
Coleen Kinen-Ferguson
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netsertive
News

Achieve Better Marketing Results with Advanced Data Matching

Reaching the right person, whether offline or online, at the right time is critical in any campaign. Netsertive’s new Advanced Data Matching feature allows you to deliver highly relevant messages to...

Posted on 
Sep 30, 2019
  by
Kristen Bailey
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netsertive

Artificial Intelligence in the Automotive Industry

What is it that you think of when you hear the words Artificial Intelligence (AI)? I know when I first heard them, the first thought that popped into my head was the movie ET. Today, the average...

Posted on 
Jun 29, 2019
  by
Kayla King
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netsertive